If you have a passion for fashion, why not use it for making profit? What we don’t mean when we say turn your passion into profits is, starting a clothing store from scratch but owning an H&M franchise in your locality.
Owning an H&M franchise is your ticket to quick success. You don’t have to wait for years to see success or get exposed to the risk of failure that often comes with launching a business from scratch. The franchise model is deigned to make you sit back and serve customers who already have a trust relationship with the company. You will enjoy a peace of mind doing your business because you don’t need to worry about marketing strategies and promotions for your business. It is the responsibility of franchise provider to take care of it while your role pertains to looking after day to day operations and customer management.
What is H&M clothing brand?
H&M, a two letter word for Hennes and Maturity AB, is a globally recognised clothing brand. It’s products are designed for all ages of women, men, youngsters, and even children. The company serves customers beyond Stockholm, Sweden with stores located over 70 countries. H&M has gained popularity for its impressive versatility as it offers a wide variety of clothes which suits diverse range of customers.
Whether you are someone who loves fashion or a professional who seeks an office suit or a family looking for affordable yet stylish clothes, H&M is always there to serve your needs.The clothing brand is committed to produce and sell affordable clothes which has resulted for its great reputation in the market.
H&M had become an iconic fashion retailer that caters products to men, women, and even babies. You can’t find a brand like H&M anywhere in the whole world that has a great base of loyal customers and it is all when the company served their needs with high quality products and services.
H&M was launched by a successful Swedish entrepreneur and business thinker Erling Persson. The company that we see today was totally a different entity when it was launched by its founder. Persson had established H&M as a store to sell women clothing back in the year 1947, the time when our country India got from Bristishers.
Historical records tells us the fact that soon after 20 year later, Mr. Persson acquired Mauritz Widforss which was selling hunting equipment. Erling not only merged the two companies but also combined their names to form the name H&M that is being patronized today all over the world.
It is said that H&M operates stores worldwide with close to 4000 stores in more than 70 countries. The company enjoys presence in even Asian nations as well including India, China, Sri Lanka, and even unstable Pakistan. H&M is even placed on the second number after Zara’s parents company named Inditex.
Does H&M franchise?
It is hard to beleive that a company that has such a vast fan following all over the world does not franchise. While millions would like to become it’s franchise partner, the company looks uninterested to provide franchise opportunities. The company often stated the reason that it won’t work with outsiders to expand their business reach to more customers. However, the company in certain countries does offer franchise opportunity.
In India, if you would like to open their franchise, it will cost you anywhere between 50 lacs to 2 crores. You will also need 1000 sq. ft of land for establishing a shop unit. Your franchise fee sums for 2-5 lakhs apart from your land and initial investment. Given these figures, it looks owning an H& M franchise is way too expensive but the returns could out weight it once you operate your business.
How to Open an H&M franchise?
You will be involved in several important steps to open a H&M franchise. The company will look for your financial capabilities and retail experience before they alot you their franchise. Access to around 50 lacs-2 crores is a must have requirement without which your dream can’t be fulfilled. A couple of years in retail experience is also a must which should be backed by certified papers and experience letters.
You will need to submit an application that can be done online on their website by making sure you provide your financial capabilities, and your business experience. Once you get approval from the company, find a suitable location to establish your store and remember H&M values spots that are enjoy high traffic retail activities. The company will provide you a proper guidance for store design, inventory and marketing management. While your main role will be taking care of daily sales, the company will offer training and marketing materials from time to time.
My personal piece of advice is to remember that starting a clothing business is expensive, but the demand for the latest fashion, especially patronized bh youngsters, remains constant and strong in our societies. Fashion trends may come and go but the fact remains that the craving for fresh and stylish clothes would always be a staple in the human society, and therefore, making this industry a potentially profitable for a longer period of time.
