Lululemon that you see today was once considered a failure by many experts. However, it’s founders didn’t give up on their dream until they made Lululemon a multimillion dollar worth company that now enjoys a vast worldwide audience.
If you are someone who dreams of opening a yoga clothes store, you may like the idea of franchising with a well-established brand like Lululemon in your locality.
The journey of Lululemon from it’s start to becoming a giant brand in yoga wear has been a mix of both comfort and struggle. Sometimes, it’s founder’s would consider closing it forever but as they say “a single ray of hope” is enough to bring you back on the track.
The company founder Chip Wilson once noticed back in the year 1998 that the young ones would love to participate in yoga exercises for staying fit and healthy. However, they would struggle to find clothes which would offer them a support to enjoy their yoga excercises. Chip Wilson spotted the opportunity and created Lululemon to solve the problem.
The turning point of Lululemon in becoming something people would love and adore goes back to the days of 1998 when people in Canada started to add yoga excercises as a part of their daily routines. People in large numbers realized the practical benefits if yoga and this became a flame in driving the demand for yoga-related apparel. Youngsters would adorn a range of athleisure including shirts, shorts, jeans and pants.
The most fascinating thing about the company is that even Hollywood celebrates like Kylie Jenner and Jennifer Aniston would fall in love with its stylish and comfortable attire, making it more truthworthy brand among the youth in the country. This celebrity endorsement added to the company appeal and thereby attracting more and more youngsters toward the company clothes.
The success of Lululemon is largely tied with the fact of standing firm on working 100 percent on its core strategies. Lululemon showed perfection in all of its business operations while making sure they don’t deviate from primary focus on making athleisure clothes. The company didn’t think of getting beyond their core niche of yoga inspired attire.
The company could have diversified as there was zero competition that could hurt their existence in those days. But it’s owner thought not to add an extra burden that might prove painful for the company growth in the future. That is why Chip Wilson is considered one of the smartest entrepreneurs on the fact of our planet. If Lululemon is a big success today, it is because of Wilson’s rigidity on staying focused on one single product line and creating other products that support it’s core goals and objectives.
Lululemon has never showed an iota of leniency when it comes to creating clothes and serving it’s customers. The company is exceptional in making comfortable attire while making sure to use high quality and top notch materials through out their production process. Every customer rates it’s clothes as something that last for a longer time and deliver value to their money and as a result Lululemon has become a first choice for both athletes and common people all over the place.
What is the History of Lululemon?
A Canadian entrepreneur named as Chip Wilson founded Lululemon back in the year 1998 in the vibrant city Vancouver, British Coloumbia, Canada. During it’s early days of journey, the company would work on dual roles- during the day time the company would function as a design studio while during evening, it would become a space for yoga classes. However, as the time passed by, the company evolved and turned into a dedicated yoga cloth store.
It wasn’t until 2001, when the company shifted it’s explicit focus on making clothes that would fit the needs of yoga enthusiastic people. This became a major turning point for the company as it started to design attire that looked great and comfortablly suited the practice of yoga excercises.
Lululemon has stepped beyond it’s main land and nowadays the company operates more than hundred stores all over the world. Somewhere around 40 stores are beleived to serve customers jn Canada itself while another 8 each stores are functional in United States and Australia and other stores are patrinozied by customers in other nations. This global presence of Lululemon showcases the widespread popularity of the company and it’s quality clothes.
Does Lululemon franchise?
Does Lululemon franchise? is perhaps a good question but unfortunately has a bad answer. Lululemon has never been in a situation when it’s top heads thought of giving franchise opportunities to the people. Perhaps their reason for “not to franchise” might be that they didn’t want to share profits beyond company’s owners or maybe it was the zero truth on partners when it comes to offering quality clothes.
The sad reality of Lululemon not adopting the franchise model still continues in the present time and experts even doubt that the company might continue with the same behavior in the future and that is – not to franchise. Sorry to let you know that Lululemon does not franchise and they are happy in controlling their stores on their own rather giving away franchise opportunities to the common people who are interested in their franchise program.
To find out more about Lululemon franchise opportunities, you may want to visit their official website that you can access at Lululemon.com and hopefully you get the information that you need from them.
| Brand Name | Lululemon Athletica |
| Number of Locations | 100 |
| Founder | Chip Wilson |
| Year of Foundation | 1998 |
| Franchise | Not provided |
What do third party say?
There are some third party sources on the web that claim Lululemon offers franchise opportunities. However, we could not verify the truth in their claims. The franchise opportunity of Lululemon as per these third party websites is estimated $9k -$9.5k and plus some other extra costs. However, their franchise disclosure document claim a different figure of around $700000 which again we could not verify with the company.
Let’s be clear that we don’t attest their claims and the reason is we crosschecked with the officials of the company and got nothing in reply from their side. You should directly check with the company instead of visiting third party sources. Go to the official website of Lululemon accessible at lululemon.com. Contact their representative, or use their mail ID to ask for franchise opportunity information.